13 February 2013

No Jolla device announcement at MWC 2013

Via Twitter, Jolla indirectly confirmed today that no Jolla device, operating Sailfish OS, will be announced or presented on February 25-28 at Mobile World Congress 2013 in Barcelona. Apparently Jolla wants to focus on meeting key partners and only presents the Sailfish SDK via pre-arranged meeting. The actually device will be announced at a later moment.



Furthermore it seems that Jolla won't have an official booth at MWC 2013. Instead "friends and partners" can join the team in meeting rooms. For such meeting requests, contact Jolla via email.



It's a good move from Jolla to inform about that, since many people seem to expect a lot from Jolla by end of February. This announcement doesn't mean the Sailfish development is falling behind: Jolla never officially talked about MWC 2013. Sailfish SDK by Q1 2013 and a Jolla device before summer 2013 - those remain the communicated dates. 

With Jolla CEO Marc Dillon as one of the keynote speakers at MWC 2013, we'll probably get some insight into the Jolla development anyways. In case you attend MWC 2013 join Marc Dillon's keynote on "Mobile as a Platform for Innovation" on Feb 28 at 9:30am in Hall 4, Auditorium 1.





Jolla has been communicating restrainedly about their upcoming product - a professional behavior. The competition is always listening and as a company you don't want to spread a lot of rumors. Back in 2011, the Nokia N9 announcement (along with many rumors about hardware specifications) also was expected by many at MWC 2011. But the actual device wasn't shown until June in Singapore at a Nokia Connection event. Two years later, Jolla's public announcement schedule seems to be very similar. 


Update February 14th from Jolla via Facebook

"Jolla at Mobile World Congress 2013
This year we will be focusing on face to face discussions with partners, customers, analysts and media during MWC. We will present the Sailfish Software Development Kit (SDK) that will be soon available as an Alpha release for the Sailfish community. To arrange a meeting with Jolla during MWC please email us info@jolla.com.
Jolla's CEO Marc Dillon will be giving a keynote speech on the topic "Mobile as Platform for Innovation", on February 28th 9:30am in Hall 4, Auditorium 1. In addition the top spokepersons from Jolla will be available for media interviews during February 25-28th. Please contact press@jolla.com to pre-book an interview." - Jolla via Facebook